1. Introduction
According to the recent
study, 51% of the urban residents have become social media users in China.
In the previous year,
17% points have increased. Social development
The media is
accelerating; the trend was in all cities and ages. Despite progress
The number of social
media users registered in the number of registered users has slowed down
China has increased
social media. (Referred to Kent 2016, 13.11.2016)
Social media is based
on user relationships with product content and forms conversion platform
Internet. Social media
is a tool for people and platforms, opinion, sharing,
Experiments and
perspectives. It has become an important part of the information from social
media
Internet browsers. It
makes only one hot topic, but after each other in social life
The traditional media
also attracts to follow to follow. (Wikipedia 2016, reference 9.7.2016)
Social media marketing
is not just a post to post, but businesses must also be interactive
With customers
Depending on the different demands of customers, the content needs to be
diversified.
Social media comment
and advise users directly to the products, so that companies
And organizations are
under public supervision. Good products are more consumers and fans in social
media.
There are many useful
social media in China. For example, WeChat, Weibo, Tencent QQ. all of
They are very famous in
China. WeChat Tencent, this rapidly develops in recent years.
WeChat has great effect
in China.
The purpose of the
article is to analyze WeChat in China. On hand, it analyzes the thesis
The effects of WeChat
on social and economic based on its features. WeChat changes Chinese way
Life. Users have the
opportunity to directly participate in WeChat's economic activities. On the
other side, this
The aim is to prepare
to assist businesses and organizations to learn more about the B2B
B2C model in china this
impression will be helpful for those businesses who are going to enter Chinese
market.
The article can be
prepared to attract others to how we can continue to analyze
Foreign consumers this
theme can be used by social media companies and to find more functions
Benefits
The source of the
article is listed as material references. Book (i.e. Clara Shah, Social
Business
Discretion: Always
adjust your business model in the customer connected) played a game
The main role for the
thesis.
2 social media tools in
china
Chinese social media
has changed the communication and thinking of China's people. More
More Chinese people are
using social media and spend more time on social media.
People follow the
social network through friends, colleagues and relatives. Digging Business
Institutions
The social value of
social media, because social media can be used to use
Recommendations for
people who have similar interests. There are many famous social media tools
In China, like VAT,
VBO, and QQ.
2.1 vitts
With the development of
e-commerce, mobile commerce develops more quickly
In mid-2000 (Referred
to as Announcement 2015, 6.7.2016) WeChat is a mobile service developed by
Tencent
In china after the whit
continues in January 2011, the growth speed team is more than the expectations
of the team itself. WeChat users can text messages, wholesale chat messages,
and groups
Message, video
conference, play video games, share pictures and videos, and at the location
Smartphone through
friends (Refer to Wikipedia 2016, 6.7.2016) we are located everywhere in China.
QQ, compared to Weibo
and Alipay, there are many features to make it so popular in China.
The WeChat has social
network timeline, branded accounts, games and more. (Texas 2016, quoted
15.7.2016) One of the
most social platforms we have, a large interior mobile phone terminal,
Become an important
business transaction platform. It took a lot of changes
Marketing industry.
With the development of WeChat, WeChat Mall is developed as a social e-commerce
System. As long as we
can get product inquiry through users through white platforms,
Purchase, experience,
chat, order and payment of online and offline integration services
Model. WeChat-related
goods and with the growing users of WeChat, maximum
Treat people as WeChat
marketing artist and propaganda weapon.
WeChat Wallet is a
Payment function of WeChat Client. Users can complete the payment process
Instantly via
Smartphone’s. Users only need to add and enter a bank card on the vetate value
Require information,
then wherever and anywhere we can use the WeChat Wallet. (Referred to 3.8.2016
in 2016, 2016) Today, WeChat Payment includes credit card payment, scan code
payment
And app payment. It
also provides many marketing tools to meet the different payment conditions
Consumer and business
such as red packets and vouchers. WeChat Wallet can be used in many ways,
For example, utility
bill, distributed food bills, books.
Source
